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Chief of Staff, Army,
Supply Excellence Award Program

Supply Excellence Award Program (SEA) - Logo

Supply Excellence Award Program (SEA)

The Chief of Staff, Army, Supply Excellence Award (SEA) Program was conceived during the Total Army Worldwide Supply Conference held in November 1984. The Deputy Chief of Staff for Logistics (DCSLOG) tasked the U.S. Army Quartermaster School (USAQMS) to assist in the research and development of an award program, similar to the Phillip A. Connelly Award (Subsistence) and the Chief of Staff, Army, Maintenance Excellence Award Programs, that would recognize supply excellence at the various unit and organizational levels.

Logo

The Supply Excellence Award Logo was designed by the Army Institute of Heraldry and is provided to the Chief of Staff, Army, by the program's co-sponsor, the National Defense Industrial Association (NDIA).

Centered upon a disc within dark collar and inscribed with the words, CHIEF OF STAFF, ARMY, above two stars and the words, SUPPLY EXCELLENCE AWARD; below a deca foil with a barb between each lobe and on each lobe a star with one point outward; and centered within stars upon two crossed keys with loops in base, a representation of the insignia of the Chief of Staff, Army, on a five-pointed star. The United States Coat of Arms in the shield is composed of a chief above seven pallets and glory above the eagle containing thirteen stars. The central element contains ten points between ten lobes embellished with ten stars, the number ten having the significance of perfection and completeness and also as the key of all things in reference to the Quartermaster functions of supply and storage and distribution, further symbolized by the crossed keys at center. The colors silver and gold on the unit award denote high achievement and the blue is related to loyalty and dedication. The device of the Chief of Staff, Army, identifies the sponsor of the Supply Excellence Award.

History

The Chief of Staff, Army, Supply Excellence Award (SEA) Program was conceived during the Total Army Worldwide Supply Conference held in November 1984. The Deputy Chief of Staff for Logistics (DCSLOG) tasked the U.S. Army Quartermaster School (USAQMS) to assist in the research and development of an award program, similar to the Phillip A. Connelly Award (Subsistence) and the Chief of Staff, Army, Maintenance Excellence Award Programs, that would recognize supply excellence at the various unit and organizational levels.

The Total Army established objectives were to: enhance logistical readiness of all Army units; enforce the Command Supply Discipline Program (CSDP); encourage the use of available resources; and provide a structure for recognition of group and individual initiatives. The established benefits of the SEA program are: instill personal challenges to individual soldiers; perpetuate group competition; provide a management tool to ensure system standardization; and increase public awareness of supply excellence within the Total Army and create overall improvement of our supply system.

The Army DCSLOG provided guidance and the USAQMS provided resources. After two years of research and development, the first on-site evaluations took place in FY 86.

The National Defense Industrial Association (NDIA), and the Association of the United States Army (AUSA), along with Department of the Army, supports the annual awards program culminating in the presentation of unit awards to recognize excellence in supply operations at unit and organizational levels.

Objectives

Benefits

Based on the objectives of the program, the benefits listed below are being achieved. However, our goal has been and will remain, an improved supply system and recognition of that improvement at the unit and organizational levels.

This page was last updated on: January 30, 2014